The maker of the iPhone, iPad and other popular consumer gadgets hits a milestone this week, reaching its 50th anniversary.

It’s difficult to picture a world without Apple. The company’s influence at the heart of technology and culture is so ...

The all-new MacBook Neo has been such a hit that Apple is facing a "massive dilemma," according to Taiwan-based tech ...

After a week of product announcements—starting with the iPhone 17e, a refreshed iPad Air, and more powerful MacBook Pro models—Apple has unveiled a new category in its laptop lineup for the first time ...

In dominating consumer devices, Apple sold users on the promise of privacy. To compete in AI, it may have to pivot.

This story is part of 9to5Mac’s series celebrating Apple’s 50th anniversary. Aluminum was once a cheap metal to consumers, ...

Towards the end of 2025, Apple (AAPL +2.70%) joined a highly exclusive group of corporations that have ever reached a $4 ...

A now corrected issue let researchers circumvent Apple’s restrictions and force the on-device LLM to execute ...

Apple has a new version of the HomePod and a new Apple TV 4K ready to go, but the devices may be tied to the Siri update that's been continually postponed, according to Bloomberg's Mark Gurman. In a ...

When you buy through our links, Business Insider may earn an affiliate commission. Learn more Since launching in 2019, the Apple TV streaming service has gradually become a can't-miss app, especially ...