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Sweeney Ad Lifts American Eagle’s Sales, Shares Up Most Ever

(Bloomberg) -- American Eagle Outfitters Inc. wanted Sydney Sweeney to be a brand reset. It worked. On Wednesday after the market close, the apparel company reported higher-than-expected quarterly ...
Morningstar

American Eagle had Sydney Sweeney. But its lesser-known lingerie brand carried the day.

American Eagle raises outlook for the year on 'strong momentum' for sales, and the stock soars toward an 18-month high An American Eagle store in New York City in August. Positive sales trends led the ...
Wall Street Journal

American Eagle Fourth-Quarter Sales Rise on Growth of Aerie

American Eagle Outfitters AEO1.37%increase; green up pointing triangle recorded higher sales in its latest quarter as its Aerie brand continues to gain strength, attracting new customers and growing ...
CNBC

American Eagle stock soars 20% as retailer says Sydney Sweeney campaign is 'best' to date, beats earnings

American Eagle said its campaign with actress Sydney Sweeney has so far led to positive gains in new customers and sales. The clothing retailer issued fiscal second-quarter earnings that beat ...
CNBC

Beyonce, Sydney Sweeney and a fight for relevance: How American Eagle, Gap and Levi sparked a new 'denim war'

Levi Strauss, American Eagle and Gap have leaned on A-list celebrities like Beyonce and Sydney Sweeney to drive denim sales, sparking a "denim war" in retail. The campaigns cost retailers millions of ...