Add Yahoo as a preferred source to see more of our stories on Google. In the beginning, the ‘Clean Girl Aesthetic’ trend that was all over TikTok didn’t bother us. At the time, it seemed to champion a ...

TikTok has introduced us to an almost overwhelming amount of trends since its social media takeover two years ago. From Regencycore and cottagecore to the banning of middle parts and the end of skinny ...

If you’ve been scrolling through TikTok lately, chances are you’ve come across the #CleanGirlAesthetic. While it was doing the rounds on fashion TikTok, it has finally made its way into the beauty ...

If you’ve been on TikTok or Instagram in 2025, chances are you’ve seen it—the Clean Girl aesthetic. Slicked-back buns, dewy skin, neutral outfits, and gold jewelry. It’s polished, minimal, and ...

On TikTok, “old money” and “clean girl” aesthetics are trending, with over three and four billion views respectively. Content tagged #cleangirlaesthetic and #oldmoneyaesthetic proliferates on the ...

In the beginning, the ‘Clean Girl Aesthetic’ that was trending on TikTok didn’t bother me. The trend seemed to champion a clean and simple beauty routine that featured minimal makeup (think: dewy skin ...