NerdWallet

Resistant to Dynamic Pricing? You’re Likely Already Paying

This page includes information about these cards, currently unavailable on NerdWallet. The information has been collected by NerdWallet and has not been provided or reviewed by the card issuer. No one ...

Customers Hate Personalized Pricing. Here’s Why Companies Should Do It Anyway

Business owners can avoid the wrath of what haters call 'surveillance pricing' if they follow my guide for smart pricing.

The Washington Post is setting prices based on personal data. What is dynamic pricing, and how are they deciding how much to charge you?

A quiet line in a Washington Post email reveals a bigger shift: companies are using your personal data to set prices just for ...
Reuters

Amidst uncertainty from FTC, states zero in on dynamic and algorithmic pricing

March 04, 2026 - Dynamic pricing sits at the focal point of regulatory crosshairs. Also called algorithmic or "surveillance pricing," this type of pricing uses customers' personal data to set ...
AOL

Making sense of dynamic pricing

Is FIFA—and every other practitioner of dynamic pricing from Uber and Amazon to Marriott, Delta, and Target—really playing dirty? Are they price-gouging their customers, or are they improving their ...
Forbes

Old Tech, New Mistakes: Dynamic Pricing, Facial Data, And More

Forbes contributors publish independent expert analyses and insights. Nikki Baird is a top global retail innovation and technology advisor. 2024 looks set to be defined by conflicting indicators, ...
CCJ

Understanding dynamic pricing In the transportation industry

When word got around that the burger chain Wendy’s would start surging prices in 2025, the backlash was swift. What followed was a swarm of media coverage, outraged customers, late-night TV jokes and ...
NPR

Dynamic pricing is coming to grocery stores

When we think dynamic pricing, we usually think of airlines, Uber or Amazon quickly changing their prices. But now, dynamic pricing is coming to a supermarket near you. More and more, the things we ...
New York Post

‘Dynamic pricing’ used to raise costs of everything from food and Uber rides to museum visits

If you feel like you’re being nickel-and-dimed everywhere you shop – you probably are. Instacart has been using a shady AI algorithm that charges different prices to different customers on the same ...
ABC7 San Francisco

Dynamic pricing: Bay Area lawmaker's bill would ban retailers using phone data to increase prices

SAN FRANCISCO (KGO) -- Amid the ongoing cost-of-living crisis, one Bay Area state senator says she's trying to make some prices more affordable. Senator Aisha Wahab has introduced a bill that would ...
BGR

Delta Won't Use Your Data For AI Ticket Pricing, But Privacy Questions Linger

A few weeks ago, Delta Air Lines stunned the world by saying during an earnings call that it saw "amazingly favorable" results during a pilot program where it used AI to set ticket prices. The program ...