There is a framework in sales that considers the potential benefits of an offering based on two dimensions: tangible vs. intangible and direct vs. indirect (TIDI). When making purchasing decisions, ...
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Tangible vs. Intangible Benefits: What’s the Difference?
Do you know the difference between tangible vs. intangible benefits? Measuring the results of your company’s output can be of ...
As nonprofit leaders, changing the calendar year signals one of the most critical periods in our work: annual reporting on impact and new year goal setting. It's a time when we compile the results of ...
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