Forbes contributors publish independent expert analyses and insights. Shama Hyder is CEO of Zen Media, a b2b PR and marketing firm. Feb 22, 2021, 05:30pm EST Aug 23, 2021, 10:55am EDT This article is ...

These standout case studies show how manufacturers have reduced downtime, cut costs, and improved reliability using ...

This article is the fifth and last in an editorial series with a goal to provide strategic direction for enterprise thought leaders in the manufacturing sector for ways of leveraging the big data ...

We're in the midst of an evolution with immersive technology. Marketing efforts Meta's Oculus and Apple's Vision Pro emphasize consumer-centric applications such as gaming, but this consumer-centric ...

A substantial majority of a part’s cost (70% or more) is effectively locked in once a design is finalized. How can a design engineer truly predict the most important cost drivers of a particular ...

When prospects are in the awareness or consideration phase in their buyer’s journey, there’s usually a point where sales and marketing teams sense their buyer is on the precipice of purchasing. You ...