Most marketing managers would prefer to spend 90% of their time on marketing and 10% on management. Unfortunately, the real-world marketing manager’s experience is exactly the opposite. Marketing ...

Cecilia is a freelance writer, content marketing strategist and author covering education, technology and energy. She is a current contributor to the Forbes Advisor education vertical and holds a ...

A marketing manager heads up a marketing department or a project or product team within the marketing division of a company. Using budgets allocated by the company, he helps develop and lead ...

Mikeie Reiland is a staff writer for Education at Forbes Advisor. Before coming to Forbes Advisor, he wrote magazine journalism for publications like the Oxford American, Bitter Southerner, and Gravy.

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Strategic project managers focus on achieving business results. Operationally managed projects tend focus more on just getting the work completed. By focusing on improving customer satisfaction, ...

Julia Hawley is a full-time writer focusing on investing. She combines her writing skills with her experience in personal wealth management. Katie Miller is a consumer financial services expert. She ...

Coordinating the many facets of a new business can be a bit of a juggling act. An entrepreneur is expected to line up manufacturers, deploy marketing campaigns, and manage back-end operations, all on ...

A project manager, with the help of their team, is charged with multiple responsibilities that span the five project phases of a project life cycle outline below. Each phase emphasizes a different mix ...