Data is the foundation of modern business strategy and the fuel for AI applications. It drives decision-making, optimizes operations, and creates personalized customer experiences, enabling businesses ...

Sampled households will receive notification letters in purple envelopes and may choose to submit information via an online ...

On Monday the IAB released its second “Outlook for Data” report, a survey conducted by the Winterberry Group that benchmarks data-driven marketing practices. Its responses show “a general maturity in ...

Data collection is the process of gathering and measuring information used for research. Collecting data is one of the most important steps in the research process, and is part of all disciplines ...

Supervisors, team leaders, measurers and interviewers should receive different training, tailored to their roles in the data collection. One extra day of training on mobile technology is highly ...

This report included six online platforms used for public polling. Three are opt-in survey panels or “marketplaces.” One is an opt-in crowdsourcing labor website. Two are survey panels that interview ...

Despite the closure of borders around the world and aggressive containment measures, COVID-19 (coronavirus) continues to spread globally. While the current battle to keep new infections low continues ...