Sleepy Brown, Rico Wade, and Ray Murray—collectively known as Atlanta hip-hop production team Organized Noize—were getting a little nervous. Sleepy Brown, Cutmaster Swiff, and Big Boi perform ...

These days, celebrity endorsements and brand pairings are a dime a dozen. It’s a formula that has worked for years, one that has given rise to some of the most iconic partnerships in pop culture ...

Whirlpool and Outkast’s Big Boi have teamed up to launch a one-of-a-kind giveaway featuring five limited-edition Whirlpool Front Load Washers that play the iconic hit “So Fresh, So Clean” after every ...

Parade aims to feature only the best products and services. If you buy something via one of our links, we may earn a commission. These days, celebrity endorsements and brand pairings are a dime a ...

Sleepy Brown, Rico Wade, and Ray Murray—collectively known as Atlanta hip-hop production team Organized Noize—were getting a little nervous. So when they were asked to produce a record on OutKast’s ...